#creative industry

#creative industry

Despite negative external influences, video games remain a source of joy and creativity.

The Bafta games awards honor innovative games and provide a refreshing perspective on the industry.

The conflict between artists and AI companies is escalating, prompting both protests and initiatives for collaboration in creative industries.

OpenAI's Sora video generation tool launches in the UK amidst copyright concerns, fueling debate on AI's use of copyrighted material.

Musicians in the U.K. are protesting copyright law changes that would enable the use of their work for AI training without compensation.

Brands are demanding more diverse services from agencies, evolving their partnerships.

The brand-agency relationship is shifting towards flexibility and rapid response.

The creative industry is adapting to social media's changing landscape, emphasizing the return to traditional marketing strategies.